Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color
Dark and Lovely Fade Resistant Rich Conditioning Hair Color

Dark and Lovely Fade Resistant Rich Conditioning Hair Color

Brown Cinnamon -391
Brown Sable - 373
Brown Sugar - 386
Chestnut Blonde - 380
Golden Bronze -379
Honey Blonde -378
Jet Black -371
Light Golden Blonde -384
Midnight Blue - 382
Natural Black - 372
Red Hot Rhythm - 376
Rich Auburn - 374
Sunkissed Brown - 377
Vivacious Red - 394
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Dark and Lovely Fade Resistant Rich Conditioning Hair Color

Dark and Lovely Fade Resistant Rich Conditioning Hair Color

Product Overview

 

Dark & Lovely Fade Resist Rich Conditioning Hair Color – Rich Auburn 374 is a permanent hair dye formulated to deliver vibrant, long-lasting auburn colour while conditioning and nourishing hair. This shade provides full grey coverage with a warm, rich auburn tone, adding depth, shine, and a natural, sophisticated glow to hair. Its conditioning-rich formula prevents dryness and brittleness, leaving hair soft, smooth, and healthy-looking.

 

This permanent hair colour is ideal for individuals seeking a deep, warm auburn shade. It ensures reliable grey coverage while protecting and conditioning hair during the colouring process. The cream/gel texture allows for smooth, even application, producing salon-quality results at home.

 

Key Features & Benefits

 

  • Fade-resistant colour that stays vibrant for weeks
  • Provides 100% grey coverage for a uniform, natural look
  • Conditioning formula with nourishing oils and butters to protect hair during colouring
  • Leaves hair soft, smooth, and shiny after application
  • Non-drip cream/gel consistency for easy, mess-free application
  • Suitable for natural, relaxed, or chemically treated hair
  • Helps maintain hair health while delivering rich, long-lasting colour

 

Specifications

 

  • Brand: Dark & Lovely (SoftSheen-Carson)
  • Shade / Code: Rich Auburn 374
  • Type: Permanent hair colour (cream/gel formula)
  • Coverage: Full grey coverage and natural hair colouring
  • Texture/Consistency: Non-drip cream/gel
  • Conditioning: Includes oils/butters to nourish hair during dyeing
  • Results Duration: Colour remains vibrant for several weeks with proper care

 

Who This Colour Suits

 

  • Individuals with grey or partially grey hair needing full coverage
  • Those seeking a warm, rich auburn shade
  • People with natural, relaxed, or chemically treated hair
  • Anyone looking for conditioned, soft, shiny hair after colouring

 

Aftercare & Hair Colour Maintenance Tips

 

  • Use sulfate-free, colour-safe shampoo and conditioner to preserve colour
  • Wash hair with cool or lukewarm water to prevent fading
  • Apply a weekly deep-conditioning treatment to maintain softness and shine
  • Limit exposure to sunlight, chlorine, and harsh chemicals to prolong colour
  • For root touch-ups, apply only to new growth to avoid uneven colour

 

Why Choose This Product?

 

  • Provides fade-resistant, vibrant colour that lasts for weeks
  • Offers 100% grey coverage for a natural, uniform look
  • Combines hair conditioning with hair colouring for healthier, shinier hair
  • Suitable for various hair types — natural, curly, relaxed, or chemically treated
  • Easy to apply at home while achieving professional-quality results
Cream Developer: Aqua / Water / EauHydrogen PeroxideCetearyl AlcoholTrideceth-2 Carboxamide MeaCeteareth-25GlycerinPhosphoric AcidTetrasodium EtidronateTetrasodium PyrophosphateSodium Salicylate Moisture Mask: Aqua / Water / EauCetearyl AlcoholStearamidopropyl DimethylamineIsopropyl MyristateCetyl EstersHelianthus Annuus Seed Oil / Sunflower Seed OilButyrospermum Parkii Butter / Shea ButterParfum / FragranceTartaric AcidBenzyl AlcoholCaprylyl GlycolSalicylic AcidTocopherolEthylhexyl SalicylateLimoneneLinaloolCitralCitric Acid Rich Conditioning Color: Aqua / Water / EauAlcohol Denat.Peg-4 RapeseedamideGlyceryl Lauryl EtherDeceth-3Propylene GlycolAmmonium HydroxideLaureth-5 Carboxylic AcidEthanolamineDipropylene GlycolHexylene GlycolPoloxamer 3381-Hydroxyethyl 45-Diamino Pyrazole SulfateOleyl AlcoholParfum / Fragrance4-Amino-2-HydroxytolueneErythorbic AcidThiolactic Acid5-Amino-6-Chloro-O-CresolToluene-25-DiamineEdtaP-AminophenolOctadecyl Di-T-Butyl-4-HydroxyhydrocinnamateThioglycerinCitric AcidSodium Metabisulfite

Before Application

 

  1. Perform a 48-hour patch test to check for allergic reactions.
  2. Wear gloves and protect clothing with a towel or cape.
  3. Ensure hair is dry and unwashed (wash 24 hours prior if needed).

 

Step 1: Mix & Prepare

 

  1. Combine the hair colour cream with the developer as instructed in the package.
  2. Mix thoroughly to create a smooth, uniform paste.

 

Step 2: Apply

 

  1. Section hair for easier application.
  2. Apply the mixture starting at the roots or grey-heavy areas, then work through to the ends.
  3. Ensure hair is fully saturated for even coverage.

 

Step 3: Processing Time

 

  • Relaxed or chemically treated hair: ~20 minutes
  • Natural/unprocessed hair: ~30 minutes
  • Avoid exceeding 40 minutes for optimal results

 

Step 4: Rinse & Condition

 

  1. Rinse thoroughly with lukewarm water until water runs clear.
  2. Apply the included conditioner or a colour-safe conditioner to restore moisture and shine.
  3. Dry and style as usual.