{"product_id":"as-i-am-long-and-luxe-growash","title":"As I Am Long And Luxe Growash","description":"\u003cp\u003e\u003cspan style=\"color:black;\"\u003e\u003cstrong\u003eProduct Overview\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cspan style=\"color:black;\"\u003e\u003cstrong\u003eAs I Am Long and Luxe GroWash – 454g \u003c\/strong\u003eis a rich, creamy cleansing conditioner designed to gently remove buildup while moisturizing and strengthening your hair. This \u003ci\u003eCoWash\u003c\/i\u003e (conditioner wash) is part of the Long and Luxe collection, specially formulated to support longer, stronger hair growth. Enriched with \u003ci\u003epomegranate\u003c\/i\u003e, \u003ci\u003epassion fruit\u003c\/i\u003e, and \u003ci\u003ebiotin\u003c\/i\u003e, it nourishes the scalp, improves manageability, and reduces tangles—perfect for natural, curly, and transitioning hair types. If you want clean, soft, and hydrated hair without stripping your natural oils, GroWash is your go-to solution.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cspan style=\"color:black;\"\u003e\u003cstrong\u003eKey Features \u0026amp; Benefits\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eGentle Cleansing – \u003c\/strong\u003eEffectively removes product buildup without stripping moisture or natural oils.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGrowth Support Formula – \u003c\/strong\u003eInfused with biotin and herbal extracts to support healthy scalp conditions and length retention.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrating \u0026amp; Moisturizing – \u003c\/strong\u003eLeaves hair soft, smooth, and easy to detangle.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eImproves Manageability – \u003c\/strong\u003eReduces frizz and enhances curl definition for easy styling.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSulfate-Free \u0026amp; Safe – \u003c\/strong\u003eNo harsh detergents; suitable for daily or frequent use on natural hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eStrengthens \u0026amp; Nourishes – \u003c\/strong\u003ePomegranate and passion fruit extracts help reinforce weak, brittle strands.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cspan style=\"color:black;\"\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eProduct Name: \u003c\/strong\u003eAs I Am Long and Luxe GroWash\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSize: \u003c\/strong\u003e454g (16 oz)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHair Type: \u003c\/strong\u003eCurly, coily, kinky, transitioning, and natural hair (Types 3 \u0026amp; 4)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTexture: \u003c\/strong\u003eRich, creamy co-wash formula\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eKey Ingredients: \u003c\/strong\u003ePomegranate Extract, Passion Fruit, Biotin, Coconut Oil, Castor Oil\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFree From: \u003c\/strong\u003eSulfates, silicones, parabens, phthalates, petrolatum\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFragrance: \u003c\/strong\u003eLight, fruity scent\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cspan style=\"color:black;\"\u003e\u003cstrong\u003eWhy Choose This Product?\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cspan style=\"color:black;\"\u003eTraditional shampoos can strip your hair of its natural moisture, leading to dryness and breakage—especially for textured hair. As I Am Long and Luxe GroWash is different. It cleanses while conditioning, helping you retain moisture, reduce shedding, and promote growth all at once. It's perfect for those on a natural hair journey looking to keep their curls hydrated and their scalp healthy.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cspan style=\"color:black;\"\u003eChoose this GroWash if you want a one-step cleanser that softens, strengthens, and supports your growth goals—without compromising your curl integrity.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e \u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eNote:\u003c\/strong\u003e Availability Of Old Packaging Of Product Is Subject To Stock Last Or Contact Support.\u003c\/p\u003e","brand":"As I Am","offers":[{"title":"454g","offer_id":53617437868370,"sku":"AIA36","price":10.45,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1027\/6549\/4610\/files\/medium_As_I_Am_Long_And_Luxe_Growash_454g_adc7cb0f51.jpg?v=1780316502","url":"https:\/\/cosmetize-2.myshopify.com\/products\/as-i-am-long-and-luxe-growash","provider":"COSMETIZE","version":"1.0","type":"link"}